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Senior Digital Sales Lead more...
Location:Pasco, WA
Company:Townsquare Media
First posted:October 09, 2020

Regional Digital Sales Executive

Townsquare Media (NYSE: TSQ) is seeking a seasoned Digital Sales Lead, with a true "hunter" mentality to bring our full suite of cross - platform Digital Media Solutions to market. This frontline seller will be responsible for building out new revenue channels to both agencies and direct clients, while leading the local team's Ignite Sales meetings and initiatives. We're looking for an expert with proven success at selling Advanced Audience Targeting and Digital Marketing Solutions as well as superior knowledge of new/emerging digital advertising technology.

The ideal candidate has an entrepreneurial spirit, who works with a sense of urgency and passion, and thrives in this early stage, market development phase. The Digital Sales Lead will be a key contributor to defining sales strategy, offering, programming, packaging and collateral. This is an ideal role for an experienced, solutions-based seller who is comfortable with both business develop and assisting local account executives in presenting and closing our Ignite team's robust set of digital solutions.


  • Produce a stream of predictable self-generated monthly bookings, revenue and profits
  • Work in conjunction with local sales team to determine how Ignite offers the best results, and close business leads they have generated
  • Work in conjunction with Account Executive, Sales Management, Digital Campaign Manager to:

-Be involved in all active campaigns

-Conduct training in conjunction with VP of Digital Training on solutions, tactics, and trends

-Conduct thorough Discovery Meetings, and communicate client expectations and Desired Business Results prior to and during the campaign

-Assist in research of information with campaigns

  • Exceed Minimum Performance Standards (MPS) as outlined with this letter, which include achieving solo and assist revenue goals
  • Ensure customer success/satisfaction and retention
  • Manage account receivables on all solo deals


  • Minimum 5 years sales experience as an individual contributor in a sales (hunter) role
  • Digital Sales Background (i.e. mobile, video, display, social, email and paid search)
  • Consultative/Solutions selling experience vs. a single product selling background
  • Proven track record in meeting/exceeding monthly, quarterly and annual revenue goals
  • Consistent performer and responder to daily, weekly and monthly sales KPI's
  • Demonstrable experience at new market and revenue development
  • Previous Radio, Events and Sponsorship sales experience is a PLUS
  • Deep contacts with Regional Agencies and Direct Clients with a focus on Healthcare Services, Retail, Travel/Tourism, Automotive, Energy and Government
  • Independent, Entrepreneurial, comfortable in a fast pace, early stage environment
  • Detail-oriented, someone who rolls up their sleeves and gets the job done
  • Intellectual curiosity to surface insights & implications and use this knowledge to think creatively about how to advance TSQ Ignite Digital Solutions
  • Exceptional communication skills with the ability to clearly articulate compelling value propositions for TSQ Ignite's Digital Solutions
  • Excellent verbal and written communication skills
  • Superior knowledge of new/emerging digital advertising technologies and techniques
  • Entrepreneurial spirit, a self-starter, who works with urgency and passion

About Us

Townsquare is a radio, digital media, entertainment and digital marketing solutions company principally focused on being the premier local advertising and marketing solutions platform in small and mid-sized markets across the U.S. Our assets include 321 radio stations and more than 330+ local websites in 67 U.S. markets, a digital marketing solutions company (Townsquare Interactive), a proprietary digital programmatic advertising platform (Townsquare Ignite) and approximately 200 live events. Our brands include local media assets such as WYRK, KLAQ, K2 and NJ101.5; iconic local and regional events such as WYRK's Taste of Country (update link!), the Boise Music Festival, the Red Dirt BBQ & Music Festival and Taste of Fort Collins; and leading tastemaker music and entertainment websites such as (please use the apply button below), (please use the apply button below) and (please use the apply button below).


Townsquare Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Townsquare Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Townsquare Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Townsquare Media's employees to perform their job duties may result in discipline up to and including discharge.

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